I'm having a hard time deciding whether to publish this entry or not, and which words to use to promote this video of Ryan Holiday where he talks about manipulating the media.
The media, and how easy it is to generate buzz on the media and get traction. That guy might be some kind of marketing ninja.
So in TNW he did a talk about some experiences he had and how he sees the fragility of the truthiness in the media, and how they change mindful investigations for easy PR that will lead to easy clicks
If you watch the talk you'll understand the mixed feelings I had when writing about it. Hopefully the content is mostly correct and he's not playing on us.
Here is the article, and the video: